Kellogg’s vs. Post – Relevant Again in 2020
Every marketing 101 class and many business publications have shared this Great Depression story over the years. It reminds us of another time when businesses struggled to stay open. In today’s #COVID19 world, I want to remind you of the lessons we can learn from another time in our history when companies laid off workers, closed doors and didn’t think they could continue “business as usual.” In the late nineteen-twenties, two companies—Kellogg and Post—dominated the market